PAID TRP SCAM EXPOSED: Republic TV Being Probed For Allegedly Paying For Fake TRP Ratings

Thursday, October 08, 2020

Republic Bharat TV BARC TRP Rating 2020

Republic TV Under Scanner In Fake TRP Rating Scam

When it comes to the news media, we have heard of 'paid news' 'fake news' multiple times, and their existence is indeed a fact. What is also a fact is the existence of 'paid TRP' and 'fake TRP'. If we go by the revelation made by the Mumbai Police Commissioner Param Bir Singh, then there is an organised syndicate that manipulates the TRPs resulting in an artificial boost of ratings of the TV channels which pay them money.

According to the Mumbai police, the TRP ratings are being manipulated by the channels by paying money to the organisations which in turn pay money to the households where the device which measures the viewership are installed. Police says that this manipulation of TRPs is happening all across the country and not just in Mumbai.

According to the Mumbai Police, the TRP rating data from BARC that they analysed showed that even illiterate households had the English news channel Republic TV on their TV sets for long durations.

According to the Police, this is being done to create a fake perception and for huge advertisement revenues. The advertisers usually depend upon the TRP ratings to know about the viewership of the TV channels and then decide whether to place their advertisements on the particular TV channel or not. The rates of the advertisements are also dependent on the TRP ratings. The TV channel with huge TRP ratings gets great ad rates, and crores of advertisement revenue.

Two other channels apart from Republic TV are also involved in the fake TRP scam, namely Fakt Marathi and Box Cinema, and the owners of both these Marathi channels have already been arrested, according to the Mumbai police. Republic TV promoters, directors and owners including Arnab Goswami will summoned by Mumbai Police for questioning as a part of the investigation in the 'TRP fraud' case.

Police Commissioner Param Bir Singh also said that the bank accounts and financials of the channels will be investigated.

Republic TV, on the other hand, has denied all the allegations against them in a statement, and has said that they are being targetted. The channel also said that they will be filing a criminal defamation case against the Mumbai Police Commissioner.

PAID TRP SCAM EXPOSED: Republic TV Being Probed For Allegedly Paying For Fake TRP Ratings